Ask Kelly Higdon: What are the Mistakes/Successes when Starting a Counseling Practice?

Ask Kelly Higdon: What are the Mistakes/Successes when Starting a Counseling Practice?

Common Mistakes Counselors Make When Starting/Growing A Private Practice

  • Not building your business around the life you want
  • Not facing fears related to ideal client/working hours/finances 
  • Not doing proper research when setting rates

Things Successful Private Practice Owners Have Done Right

  • Leveraged relationships they already had, i.e.: for referrals
  • Not afraid to tell friends/family what they do
  • Clear about what makes them unique / who they like helping

When Counselors Should Consider Adding Clinicians To Their Practice

  • Track your calls, track conversions, track average length of treatment, track outcomes 
  • How many clients do you need in order to keep your practice full
  • Set goals
  • Think in terms of growth always – think bigger than you are

Joseph R. Sanok, MA, LLP, LPC, NCC

joe-sanok-private-practice-consultant-headshot-smaller-versionJoe Sanok is an ambitious results expert. He is a private practice business consultant and counselor that helps small businesses and counselors in private practice to increase revenue and have more fun! He helps owners with website design, vision, growth, and using their time to create income through being a private practice consultant. Joe was frustrated with his lack of business and marketing skills when he left graduate school. He loved helping people through counseling but felt that often people couldn’t find him. Over the past few years, he has grown his skills, income, and ability to lead others, while still maintaining an active private practice in Traverse City, MI. To link to Joe’s Google+

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