The Importance of Investing in Yourself

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The Importance of Investing in Yourself

It is so exciting to finally have your private practice started! Congratulations! I know the money is tight right now. Maybe you were able to bring a few clients with you from that last agency job. Or maybe you are starting this thing from the ground up. Either way, it can feel pretty challenging when those dollars leave your bank account and you aren’t sure when they are going to come back. I, too, have felt the pull toward holding onto every cent with a vice grip.

But that’s a scarcity mindset.

You started this thing because you know that you have something to offer that others do not. It is time to embrace that entrepreneurial anxiety. Make a plan and stick to it. And invest in yourself.


Did I just say to take some of that hard earned cash and spend it? I know you’ve got bills to pay, but hear me out.

If you spend your money on yourself, you KNOW that you will make that investment worthwhile. What other investment would? You are the one who is going to make this private practice work. You. Be the best you can be.

Learn From Those Who Have Come Before You And Those Who Are Doing It Better

Invest in strengthening the parts of you and your practice that aren’t totally badass yet. Nobody is successful completely on their own. Find the people in your community who are doing really well and are always full. Connect with them and find out what they spend money on. Here are some things I consistently hear that are worth paying for:

  • Coaching
  • Consultation
  • Training
  • Your own therapy

How much more do you value things when you pay for them? And when you pay a lot for them? How would things change for you if you felt that anxiety of stretching the budget? Would you do all the things you need to do to get a return on that investment?

At the end of the day, the best thing you can invest in for your practice is yourself.

Tara Pandarinath, LCSW is the founder of the Decatur Counseling Center, which is a small community outside of the City of Atlanta in Georgia. She serves adolescent and adult clients struggling with depression and anxiety.